New Community Guidelines Are Coming to Tumblr Sept. 10
Tumblr is making some changes to its community guidelines, set to take effect Sept. 10, with an aim of eliminating hate speech, glorification of violence and its perpetrators and non-consensual sexual...
View ArticleWhatsApp: Here’s How to Turn on Two-Step Verification
Did you know WhatsApp allows you to turn on two-step verification in order to add extra security to your account? When this feature is turned on, you'll need to enter a PIN each time you register your...
View ArticleNewFronts West Coast Lineup Will Include Companies Like Snap Inc. and the Los...
The Interactive Advertising Bureau has announced the lineup for its NewFronts presentation on the West Coast. The lineup, touted by IAB as the "initial" 14 media companies that are now on board, will...
View ArticleAmazon Reportedly Planning to Launch an Ad-Supported Video Service
Amazon.com has an ad-supported TV service in the works that would be free to those who use the company's Fire TV streaming devices, The Information reported. The service is reportedly being developed...
View Article3 Areas Where Influencer Marketing Needs Further Development
In the last few weeks the influencer marketing industry has had a particularly important spotlight shone on some of its big issues by Unilever's Keith Weed. I believe it all comes down to that...
View ArticleHow a Short-Term Sacrifice Can Lead to Long-Term Benefits
In 2011, Patagonia ran a full-page ad in The New York Times that featured its best-selling R2 coat below a banner that read "Don't buy this jacket." Published on Black Friday, one of the most...
View ArticleSee Why the ’90s Were So Unkind in This European Automaker’s Self-Deprecating...
The ?koda brand, founded in the early 1890s, has taken its lumps over the years. Akin to Kia in the U.S.--where cars catching on fire were alarmingly common in the early 2000s--the Czech automaker was...
View ArticleFacebook Watch Is Now Available Globally, as Are Tools for Publishers and...
Facebook announced Wednesday that its Facebook Watch video platform is now available globally and, in related moves on the publisher side, its Ad Breaks advertising options have been extended from...
View ArticleBack to Media: Facebook Head of News Products Alex Hardiman Is Joining The...
Facebook head of news products Alex Hardiman, who joined the social network in 2016 from The New York Times, is returning to the media side, joining The Atlantic as chief business and product officer....
View ArticleAn Australian Shepherd Playing Lara Croft Is 2 Minutes of Cute Overload
Everything's better when dogs and cats are added to the mix and this parody for video game Shadow of the Tomb Raider, out September 14, is no different. Game developer Square Enix sought to give fans...
View ArticleWhich NFL Players Are Fantasy Football Junkies Discussing on Twitter?
The National Football League season kicks off Thursday, Sept. 6, but it's already primetime for fantasy football leagues. Twitter shared some data on the players, experts and fantasy football sites...
View ArticleFacebook Canvas Is Now Instant Experience
Facebook Canvas has a new name-- Instant Experience--and some new capabilities to go along with its name change. The social network said in a blog post that the number of Instant Experience campaigns...
View ArticleTim Gunn and Heidi Klum Quit Project Runway to Create a New Fashion Show for...
Project Runway is returning to Bravo next year, but the show's two most famous personalities won't be making the trip. Instead, Heidi Klum and Tim Gunn are leaving the series after 16 seasons to create...
View ArticleHow Nike Made a Statement and Became More Than Simply a Product or Sponsor
As a professor of advertising who teaches courses on branding, I often find myself in an awkward position. I am often espousing an approach to branding that few brands ever live up to. As we all know,...
View ArticleWhatsApp: Here’s How to Delete a Chat
Did you know that WhatsApp allows you to delete chats you're no longer interested in participating in? Our guide will show you how this works. Note: These screenshots were captured in the WhatsApp...
View ArticleHow Periscope Enabled Audio-Only Livestreams in Just 3 Days
Periscope faced the challenge of responding to users' requests for the ability to broadcast audio without video while not rejiggering its entire front-end and back-end infrastructure--and to complete...
View Article5 Ways Marketers Can Successfully Leverage FOMO Amongst Millennials
Successful marketing is simply about understanding human behavior. This includes the way consumers think, how they learn and what propels them to make a decision. Applying psychology to marketing...
View ArticleSaks Fifth Avenue, Harper’s Bazaar and American Express Celebrate N.Y....
New York Fashion Week kicked off on Thursday, and with it, Instagram opportunities galore descended on the city. And these photo-friendly moments don't only come during the shows, but in pop-up...
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